Friday, September 23, 2005
American newspapers: fretting about how cuts will be executed
A very smart article from Jon Friedman, MarketWatch about the current and future layoffs in the US press: "Newspaper companies talk a lot about how they hope some doomed employees will accept, in the more dignified newspeak of the publishing business, "voluntary" exit compensation packages.
I hope that the paper won't use the layoffs as an opportunity to abandon the less sexy coverage areas, such as urban affairs and metropolitan news.
President Bush was rightfully blasted by the media for turning his back on the poor people of New Orleans when the administration utterly failed to exhibit any sort of an adequate evacuation procedure prior to the destruction caused by Hurricane Katrina.
It would be oh-so-easy for any metropolitan daily to reduce its concentration to the news that affects the less desirable readers - you know, the people who neither subscribe to the paper nor read it online. And if you don't even own a computer or have an Internet connection, you might as well move to the Australian Outback."
Posted by Bertrand Pecquerie on September 23, 2005 at 12:35 PM in k. Circulation and newspaper launches, m. Improving editorial quality, n. Online strategies, r. Revenues and business models | Permalink
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